Grad Bites: Becoming a Market Researcher
We spoke to Monica Lucas, a Market Research Consultant, who told us some fascinating stories about what you may experience in the field. Interestingly, Monica says a degree in humanities can be beneficial. Find out what qualities a good market researcher may need and hear her advice for new graduates. Monica also gives us an insight into how a grad scheme at Unilever helped shape her career.
Monica Lucas had a successful career in Market Research before starting her own company, Pragma Consulting.